Feminism.
Eeeep.
"I use the F*word, do you?" is an campaign from women's magazine Cosmopolitan with the ambition of closing the pay gap between men and women:
"Laws on equal pay have existed for more than 40 years, yet woman working full-time in the UK are still paid on average 14.9% less per hour than men... ....we, the undersigned, call on government to make equal-pay auditing compulsory from 2013 for all companies who employ 250 people or more."
This is Cosmopolitan. Let me summarise some of their recent stories:
Of course, I have been selective in the articles I have chosen above, and I haven't mentioned the multitude of brave, adventurous and inspiring stories contained in each 250 page publication (probably because they're so hard to spot amongst all the adverts #thatsanotherstory).
And Glamour magazine, Britain's No.1 Women's Magazine, allegedly. Glamour are also supporting the "I use the F*word, do you?" campaign. But what did I see in their June 2012 edition:
And so follows 4 pages of villification of women supplementing their income by sending used pants to the highest bidders, working on sex chatlines and working as escorts. This of course followed by a supplementary "of course we wouldn't recommend this course of action, but if you do choose to....." disclaimer.
This couldn't possibly been an article looking at the reasons why women are losing out in the recession. Why are women adversely impacted by the spending cuts? Is it because women don't make a contribution to economic growth? Why don't they? (64% of women are employed in the public sector). Who do so many women work in the public sector?
Wouldn't it be great if women's magazines could act as custodians for feminism in everything they wrote?
Their readers are ambassadors for women, and their editors set the tone for the debate.
If they really do use the f*word, why is it kept in a box on page 117?
Eeeep.
It's the kind of word which can stir up an evening. It brings responses ranging between the passionate zealot and the dismissive optimist - invariably everyone will have something to say about it. Are "womans issues" an imaginative construct or a reflection of years of chauvinism?
The problem with feminism is that it isn't just one issue and the mere matter of being a man or a woman isn't enough to define it as an idea. And gorillas come in more forms than one.
"I use the F*word, do you?" is an campaign from women's magazine Cosmopolitan with the ambition of closing the pay gap between men and women:
"Laws on equal pay have existed for more than 40 years, yet woman working full-time in the UK are still paid on average 14.9% less per hour than men... ....we, the undersigned, call on government to make equal-pay auditing compulsory from 2013 for all companies who employ 250 people or more."
This is Cosmopolitan. Let me summarise some of their recent stories:
- Who needs a groom anyway? - the woman who plan weddings without waiting to be asked!
- Trend on trial - pictures of outfits female celebrities have worn for court appearances assessed for "fashion"
- Staycation style - 16 pages of pictures of a skinny girl in bikinis
Of course, I have been selective in the articles I have chosen above, and I haven't mentioned the multitude of brave, adventurous and inspiring stories contained in each 250 page publication (probably because they're so hard to spot amongst all the adverts #thatsanotherstory).
- (Sl)easy money - as the recession bites, more and more women just like you are finding there's one economy still booming: the sex industry
And so follows 4 pages of villification of women supplementing their income by sending used pants to the highest bidders, working on sex chatlines and working as escorts. This of course followed by a supplementary "of course we wouldn't recommend this course of action, but if you do choose to....." disclaimer.
This couldn't possibly been an article looking at the reasons why women are losing out in the recession. Why are women adversely impacted by the spending cuts? Is it because women don't make a contribution to economic growth? Why don't they? (64% of women are employed in the public sector). Who do so many women work in the public sector?
Their readers are ambassadors for women, and their editors set the tone for the debate.
If they really do use the f*word, why is it kept in a box on page 117?
